One of the latest and the most innovative collaborations in the denim industry is this one with Levi’s Jeans and Google. They are developing a new denim fabric with smart technology woven into the fabric. With this fabric you can control your phone. This is a really innovatory project! Welcome to Project Jacquard.
One of the highlights last April during the second edition of the Amsterdam Denim Days – Blueprint event was the collaboration between the Italian Candiani denim mill, Jean School / House of Denim and fashion institute Amfi. They collaborated to make live the best pair of jeans you’ve ever seen! The first 100% made in Amsterdam selvage jeans. Something for the denim history books.
The fabric was made live on an old Picanol shuttle loom from the ’50′s. The sound of the loom was magical! The Italian Candiani mill (started in 1938) is the only mill in Europe which still weaves on a day to day basis with these small, machine looms, which drove the first denim boom in the Western world. The result in a unique denim quality.
During the event these three partners could only create 30 of these exclusive custom jeans. So only for a few lucky bastards. Candiani made the denim fabric live and the students from Jean School and Amfi created the personal made jeans on the spot. You could choose your own fit, fabric and weight, buttons, rivets, pockets, patch, colour of thread, etc. This was heaven for every denimhead. I was honoured to be one of those lucky selected people.
The Picanol shuttle loom from the ’50′s.
The pop-up atelier were they made live on the spot your personal handmade jeans.
Tomorrow I will show you my personal handmade jeans which is 100% made in Amsterdam. So cool and proud to have one in my private collection. Big bravo for this great initiative! Keep up the good work guys!
Watch out for part 2. To be continued…
Japan meets Italy in this sneaker collaboration. Edwin Jeans teamed-up with Superga footwear for this Spring Summer ’15. Superga started 100 years ago in Turan producing shoes with vulcanised rubber soles and the Classic Superga 2750 Heritage style was born. For this collab they produced a tonal version of their iconic canvas tennis shoe. Crafted from a fully breathable cotton, the simple canvas silhouette has been stripped back, in-keeping with the ancient Japanese ‘Shibui’ aesthetic of appearing simple but including subtle details.
White sneakers are the best to wear with an unwashed denim so the indigo from the jean can bleed onto the white canvas. One of my personal favorites. Perfect collab with one of the oldest Japanese denim brands. The sneakers are available in Edwin stores located in Paris, Berlin and London.
Bob Rijnders from the famous Dutch denim store Best Of Brands – BOB located in Hoogland (NL) is launching his new denim collection during the Amsterdam Denim Days this week. He will show for the first time his brand new collection at the Blueprint event. One of the specials from the collection is the hook up with authentic label Armor Lux. The Armor Lux brand is started in 1938 in Quimper, France, and is known for their originality of its maritime inspired garments and excellent quality. All their collections are inspired by French tradition and the values conveyed by the sea.
The collab version of the hero piece the Sweat Bouclette Heritage Sweatshirt made of 100% pure cotton and napped on the inside will have the brands logo’s both being a hook and anchor imprinted on the shirt. In total there will be only 250 limited edition unisex shirts available with the retail price of € 89,95. The first 50 will be sold at the Blueprint and the rest will be sold via the Butcher of Blue store in Hoogland and via the webshop: www.butcherofblue.com/shop/ as of end of April 2015.
Next to items as shirts, sweats and t-shirts in the new collection, Bob will also launch two 100% Italian made iconic selvedge denims with the support of the well-known denim mill Candiani. Looking forward to see it by myself this week. Below a sneak peak from the collab with Armor Lux. Congrats Bob!
Something really exciting is going to happen this week on the 2nd edition of Amsterdam Denim Days at Blueprint. Italy’s premium denim mill, Candiani, and the industry’s finest apprentices unite: students of AMFI and the Jean School / House of Denim. They will co-create 30 exclusive custom jeans with Candiani Denim. Candiani Denim’s loom weaves the fabric live, right then and there, and the students will be creating your customised jeans on the spot. This “loom state” journey that starts and ends with jeans created in the heart of the contemporary denim capital of the world. It results in one of the most exclusive denims possible.
Candiani Denim will install a 1950s’ Picanol loom and a Denim Atelier to take denim lovers on a journey from thread to finished product. Candiani is the only mill in Europe which still weaves on a day to day basis with these small, machine looms, which drove the first denim boom in the Western world. They result in a unique denim quality.
As they can only make 30 pairs during the 2 days of the event, you have to be selected to buy one of these 100% Made in Amsterdam pair of selvage jeans. The lucky ones can select the denim weight, styling and trimming details. You will have to pay a symbolic donation. The donations will be used to fund a Denim Archive in the new to open Denim City / home of House of Denim at de Hallen.
Looking forward to see this authentic loom creating the first Amsterdam pair of jeans. See you this week at the Amsterdam Denim Days: Zuiveringshal, Westergasfabriek.
Eat Dust made a collaboration with Stance socks and the official launch was this weekend at Kings & Queens store in Antwerp – BE. The collab came out really nice. They organised an event to celebrate this special partnership. As always they did it in style; beer, music and good people! Check the pics of the event here below and also the great video! Congrats guys!
Nudie Jeans teamed up with Oil Polloi – British retailer to do a special collaboration with their Grim Tim style. The inspiration of this exclusive collab were the neon lights on the wet streets which give a special rainbow effect. They translated this effect on the back pocket stitching and the rainbow selvage which turned-out really special. The jean is made in Italy and the fabric is Japanese 14oz ring-spun denim. All the jeans are numbered and will come in a special box with the leather belt as closure. This Nudie Jeans x Oi Polloi Grim Tim Dry Rainbow was launched on February 26 and is made in 1.000 pairs.
My buddies Rob Harmsen en Keith Hioco from Eat Dust about their collaboration with Stance. In the interview you can see and hear how they created this collab and give you more insight in the process. This upcoming Sunday they will launch the socks at Antwerp based store Kings and Queens in Belgium. If you’re in the neighbourhood, check it out for yourself!
One of the first collabs which I made was with authentic leather brand Obbi Good Label. We made a keyfob and a small wallet in three different 3 colourways. Made of Horween leather which will age very nice within time. They are all sold out but I still have one black wallet and one black keyfob in stock. You can now purchase both for a special price. Be quick as they aren’t coming back again. Check them in my webshop.
Check the products here: www.long-john.nl/webshop
Amsterdam based denim store Tenue de Nîmes visited the legendary Trickers store in London last October to create a series of Trickers x Tenue de Nîmes shoes. Trickers established in 1829 is a classic UK footwear brand. The first collab shoe is a 21st century blue version of the Trickers Burton country shoe. The lining of this heavy brogue Derby is made of blue leather and the shoe is soled with brown Dainite rubber. The Burton is characterised by the bellows tongue, storm welt and leather uppers and linings. The exclusive Tenue de Nîmes x Trickers collaborations are hand-made in England and come with an additional pair of laces as well as leather conditioner to take good care of your shoes. Every pair is signed with a golden Trickers x Tenue de Nîmes logo. Meet the first of the series, the indigo blue ones.
Denham Jeans teamed up with the new store Uptown, based in The Hague – NL, and Dutch artist Pieter Ceizer for their latest collaboration. With this triple sweater collaboration between these fine people they wanted to make a funny notice to all the many collabs nowadays. The design message from the collab sweater ‘Cut the Collabs’ is a challenge for you to stand on your own. For the collab they used Denham’s distinctive J.V. Gusset Sweat which is a classic high standard crewneck. Although the design says stand on your own I am glad they teamed up together for this one. Nice work craftsmen.
Tomorrow they will launch this triple collab official in the Uptown store. They will organise an event to celebrate their partnership of this limited edition. Have a good one guys!
The sweat is available here:
Classic footwear brand Converse teamed up with Levi’s Jeans for an All-Star collaboration for Japanese retailer Beams. The base for the collab is the classic low All-Star made with selvage denim from the famous White Oak cotton mills in North Carolina – U.S.A. The selvage is visible on the heel of the sneaker. Curious how these sneaker will age over time. Unfortunately the collab is only available at the Beams stores in Japan.
We teamed up with authentic Beerze Beer brand from Vessem (NL) for this special collaboration. The best of both worlds come together in two fine limited edition products: a leather apron and a beer bottle opener. The apron is handnumbered and made from natural vegetable tanned leather which will age very nice within time. It’s 100% made in Holland. The opener also contains our natural leather and the opener itself is made in Portugal.
To celebrate our Beerze Beer collab we will organise a special event during the Dutch Design Week in Eindhoven (NL) at the town coffee roasters: Stadsbranderij Eindhoven. The location is a beautiful authentic warehouse in the middle of the centre. Of course you can taste the unique Beerze Beer and see our handmade collaboration products. Besides that we will provide you with live music, soulfoul dj’s and unique fingerfood.
When? Friday the 24th of October from 17.00 till 24.00. Where? Bergstraat 14a – Eindhoven. Hope to see you there! Cheers.
Proud to show you my new collaboration ‘Short John Baby Jean’ with K.O.I. (Kings Of Indigo). As we both share the same passion for vintage denim, the heritage from America and the craftsmanship from Japan we wanted to create something unique, something special. This time for the little kids to give them the opportunity to look cool in blue. We started to make a collab logo which was the base, the next step was to find some vintage Japanese kimono’s for the repair patches. After we found these we went to the jean factory to give the jean a true vintage look, afterwards the kimono patches were added by hand to make it all complete. The result is really nice!
The ‘Short John Baby Jean’ is a classic 5 pocket and has some great features; limited edition hand stamped pocketflasher, selvage coin pocket, leather patch, K.O.I. fishbone bartacks, 12oz right hand Italian red line selvage denim, Japanese vintage kimono repairs and prison stripe pocketing. The jean is made in limited quantities. Thanks Tony Tonnaer and crew for this amazing collab! Very happy with the result!
To celebrate this collab with K.O.I. you can win one of these limited editon denims. How? Simple, just share this article on your Facebook timeline and we will pick two lucky bastards within 2 weeks. GO!
The ‘Short John Baby Jean’
Hand stamped pocketflasher with collab logo
K.O.I. fish bone bartacks
Selvage coin pocket
Prison stripe pocketing
Japanese vintage kimono repairs
12oz Italian red line selvage fabric
Denham Jeans made a really nice collab together with Converse ‘Jack Purcell’. Jason Denham is a big fan of this classic sneaker and tonight they drop this really nice collab sneaker. They have a great slogan: Before we create, we collect! Below some JP’s from their huge Jack Purcell archive. See you tonight at the kick-off in Amsterdam.
The Denham Jeans X Jack Purcell Collab
Denham Jeans is coming with a brilliant collaboration with the classic smiling Jack Purcell sneaker from Converse. This sneaker is for years a must have for denimheads and it’s also Jason Denham’s favourite. He collected hundreds of this specific style through the years so it was always a dream to create his own pair. One of the best details is the heel where both famous signs comes together to make the smile complete! I already spotted this great collab at the summer edition of the Bread & Butter fair, but finally they will be available in their stores. The collab is made in two colours, black and white, and available in limited quantities. Thursday 10th of April is the official launch of the 1st Edition Converse Jack Purcell X Denham sneaker.
Dutch magazine CODE will drop their first German issue this Friday the 28th of March at Urban Spree in Berlin (Germany). To celebrate this issue they collaborate with G-star and made an exclusive limited edition jean. Check out the video to watch the collaboration in process, as CODE Fashion Director Kanako B. Koga works with the G-Star RAW Atelier team. G-Star X CODE the Unofficial: available 29th March exclusively from G-Star Berlin stores – Kudam and Oranienburgerstrasse.
Paris based Smog Bicyclettes collaborate with Amsterdam based Atelier de l’Armée for a limited series of bikes with handcrafted backpack and roll kit. The fixed gear bike with a Smog Bicyclettes frame has a hand painted camouflage pattern based on the Swedish army M90 camou and is outfitted with a wooden Tibaut Malet handlebar and a leather Brooks saddle. It comes with a handcrafted Atelier de l’Armée backpack and roll kit custom made to fit the frame. Both are made out of a 1950′s French army duffel bag mixed with dead stock cowhide leather. The additional trouser strap is made out of a French army rifle sling. Great collab Elza & Joost, congrats!