Last week Red Wing launched the second edition of the Red Wing Post at the European Red Wing Shoe Stores. The second edition is filled with articles about the legendary St.James Hotel, a historic landmark in Red Wing Minnesota and old pictures of men working in the SB. Foot Tannery. Besides some real history, you will also find articles about the motorbike design company Wrenchmonkees, the coffee roasting duo Onno & Florian of Stooking Roasting Co. from Amsterdam and you get an insight into the workspace of Joost & Elza of Atelier de L’Armée. Joost & Elza are a very creative couple and the brains behind their amazing handmade brand. The pics from their atelier are shown here below. Pic up your own free copy in one the RW stores.
Edwin Jeans made a great movie to show on a different ‘art way’ the beauty of the production process to make a pair of jeans from cotton till jeans. The movie is influenced by the liquid light shows of the 1960′s avant garde music scene and the pioneering special effects work of Douglas Trumbull. The ’Blue Movie’ is simply an allegorical ode to Indigofera Tinctoria and the colour which embodies and defines the Edwin Jeans brand. Experimentally shots using indigo suspended in various solutions and a variety of camera and lens configurations. Very nice work guys! Check the movie here below.
Developed for the oldest denim store, Rambam, in Eindhoven (the South of Holland) a trucker cap. Rambam is selling jeans, and back in the days also vinyl records, since 1974. They carry a wide range of cool denim brands like, Nudie, Denham, Lee, Levi’s, G-star, PME, etc. They are located in the main shopping street in down town centre. For the trucker cap we developed a new logo which is embroidered on patches for the caps. The caps are available in 4 different colours and made in limited quantities. Perfect for the summer! Check them out in their store.
This Wrangler ‘Blue Bell’ 11MW (Men’s Western) is in my private collection for a while. It’s an unused jeans with all the original tags like the legendary comic book. This jean is inspired by the rodeo clown pants from the ’50′s. The repro model is the 11MW which was originally introduced in 1947 when Blue Bell changed their company name into Wrangler. The original pair had the arcuate stitch (like Levi’s Jeans) but in 1948 they changed it into the now famous ‘W’ stitch. This repro pair has the great embroidered back with the advertising Jeans, Shirts and Jackets words. It’s made of a 12oz left hand fabric with non-selvage. Even these repro’s are hard to find as Wrangler stopped producing this authentic line a few years ago. Check the jean here below.
The new Fall Winter ’15 campaign from Denham Jeans is beautiful. Kind of a blue indigo homage. It’s a collaboration with photographer Marc Haers. The new Denham campaign celebrates the journey taken from pure, unwashed “virgin” jeans to their most beautifully broken-in and naturalistic wear patterns, washed and finished in Italy. Check it out here below and check also the making of video.
Denim.Lab is founded by Sander van de Vecht from Holland. After working for several denim brands Sander decided to choose his own denim road. He’s active in the denim industry for many years and is very experienced. He put all his knowledge in Denim.Lab and develops denim collections as private label for several big chain stores in Holland and also for denim brands. His showroom / office is something really cool. It’s the ultimate surrounding for every denimhead. Filled with the most beautiful selvage qualities from all over the world. I like the industrial look combined with the clean walls. Sander is also working with Denim.Lab as a seperate denim label. Recently I got a regular tapered from his collection. The jean is made from 13.5oz right hand deadstock rigid selvage quality. Straight classic fit with some nice features like the leather patch (from Italy), the old school rivets, the fully lined inside yoke and inside pockets with chambray. Also the backpockets are lined! The coin pocket has a selvage as well. And what it makes really outstanding is that the jean is packed in a cotton bag. All in all a perfect product! Something to check it our for yourself on his website. Thanks Sander and keep up the good work!
Dutch denim brand Kings of Indigo is doing it very good last seasons with expanding their business. Their top products are made on old school small shuttle looms. They use only the very best organic and recycled selvage fabrics from Italy and Japan for the Kings of Shuttle loom premium range. The selvage fabrics are slowly woven on authentic shuttle loom machines with a narrow width of 29’’ for the best quality. The machines are slightly trembling, resulting in an uneveness in the fabric which makes each piece an one of a kind and thus extra special. Check the cool brand and the video of the production process here below. Keep an eye on this Dutch blue denim pride!
Established in May 2013, the Hoya Apparel brand from Indonesia is named after a tropical plant. In their own words: ”We are focused to make the products the best and durable “machinery” that support your various activities. With “form follow function” principles, we recognize craftsmanship in an object’s functionality. Using best and selected materials, crafted by skilled hands, we truly deliver you a remarkable experience in our products”.
The pair below is made from 13.5oz right hand Cone Mills fabric. Looking forward to see more of this brand in the future!
Received a nice package from the Italian Sevenbell Company today. The package contains their new Roy Roger’s shop fragrance and the new Roy Roger’s denim candle light. Both products have a nice smell and the candle light is the perfect home decoration with the selvage fabric. The products are made with the best ingredients available and made in Italy. These products are a good reflection of their core business, premium clothing made from the best materials. Many thanks Guido Biondi for this great present! Hope everything is fine on your side. Till soon!
Flying Horse is a premium British denim brand. The name Flying Horse came from a British pub. This drinking house, filled with postcards and memories of customers travels, was the inspiration of their brand. FH creates clothing that become more unique and personal by age with the wearer. As a favourite pair of indigo dyed jeans wears over time and takes the personality and life of it’s owner, all the FH items shares the same spirit. They call it ”The spirit of Indigo”.
Their highlighted denim in the collection is the Off the Loom. This particular jeans is made from 15oz right hand selvage. Unsinged cotton as jeans were in the old days. This gives the jean a hairy look and feel, very cool! The cotton is made in U.S.A. It’s dipped 12 times in indigo which gave the jean a deep indigo colour. The fabric is woven on a vintage shuttle loom, so it has the famous selvage edge. Also the tops are very nice of Flying Horse, so check out the brand for yourself.
Blue Collar Worker is a denim brand from London – UK founded by Tim Browne. BCW is specialised in completely functional men’s denim. Their collection also includes men’s polo’s and jackets in unique, contemporary styles that are pure Blue Collar Worker. Using premium quality ring-spun denim, styling has been influenced by the durability of the work & military wear of the 1930´s, 40´s and 50´s. Each pair of jeans are styled with a twist, but the brand never loses sight of the fact that these are constructed to function in today’s modern workplace. Great to see these lookbook images from BCW. Looking forward to see the collection live!
Levi’s Vintage Clothing (LVC) made again a great lookbook for their Spring Summer 2015 collection. It’s the 7th book in the book range with the canvas feeling hard cover. As always you can see that Levi’s is putting a lot of effort in these books, the photoshoots are inspiring high quality campaigns. The theme from the collection is the Fifties, the time that the Rock & Roll and bowling scene was born. After WW2 a lot of young people were about exploring and creating new ways of clothing, music and lifestyle. For the denim business these were the golden days and especially for Levi’s it was booming business. The WW2 soldiers brought jeans outside of the U.S.A. and after the war was ended they left the countries without their jeans, so denim became real popular by the youth. LVC made a great ode to this era. Thanks to Spice PR -Amsterdam for sending a copy to me. Looking already forward to the new theme for Fall Winter ’15.
Old Blue Company is a denim brand inspired by the working class, from cowboys, mine workers, factory workers, and every blue collar workers who shed their sweat everyday. Old Blue Co. brings back the essence of jeans which is clothing to be worn outside and for everyday wear. Like back in the days when jeans and other clothing was just a tool that people used to build their nation. They offer a pair of jeans in the simplest and the most basic possible way. No gimmick, no washes, no excessive marketing, no expensive packaging. Only a pair of well constructed jeans with a decent fabric and ready to be worn everyday. Every pair of Old Blue Co. jeans are proudly cut and sewn by the hand of talented and hard working Indonesian workers. Check out their jeans, but also their nice tops. Great collection with an authenitc look and feel. Well done guys! Below a selection of images to give you an introduction of Old Blue Denim Company.
One of the best denim jackets ever made are the Wrangler Blue Bell Champion jackets. These jackets are also known as Promo jackets. This history about these jackets is really cool. They were made in the late ’40′s and ’50′s for the rodeo champions to promote the Wrangler brand. Rodeo events were very popular in those times. It was a clever way from Wrangler to use these heroes as living advertising boards. These rodeo jackets were specially made for them, so it wasn’t a piece in the regular collection. This also explains why these original jackets are really hard to find and very rare. True collectors items.
Wrangler Jeans also known as one of the Big 3 denim brands. The other two brands are Levi’s and Lee Jeans. The Wrangler name came from cowboys who worked with horses for their living. In 1947 Wrangler changed their name from Blue Bell into Wrangler for their cowboy oriented line.
The Champion jackets are special items, even the re-productions are not very easy to find anymore. Since a couple of years Wrangler unfortunately stopped producing this special premium Blue Bell line. My Wrangler Blue Bell 11MJ Champion jacket is a replica from 1956. This is the first jacket produced by Wrangler in 1948. It has a button front until 1950, when the buttons were replaced by a zip front.
The jacket featured vents on the back of the shoulders seams that were held in place by elastic strips on the side. It was tailored to give a tighter fit and still allow free movement.
The jacket is made of left hand golden selvage fabric.
And it has the famous Wrangler Jeans, Shirts and Jackets advertsing embroidery on the back.
Indigo People is coming with a nice Spring collection for 2015. Their inspiration for the collection came from Kasuri. Kasuri, a Japanese word originated from the Malay word ‘ikat’, was historically produced in Central, South and most of Southeast Asia. It became a traditional folk textile in Japan since the middle of the 18th century. Kasuri patterns have distinctive blurry edges, known as the soft edge technique, and look as if they were splashed onto the fabric. Taking inspiration from the antique Kasuri textiles, Indigo People brings this dyeing technique back to its origine of Southeast Asia for upcoming Spring.
The collection containss 8 scarves with each of it its own unique beauty. Below some sneak images of this blue gold. Let the Spring begin!
Dulac is group of designers who share a love and passion for denim. Frustrated with the mainstream fashion industry, they decided to produce jeans the right way, and so a Kickstarter campaign was launched in November 2014. Their jeans are simply styled, meticulously constructed, and built to fit our bodies. They only make small runs, using the best denim stocks. Limited edition jeans crafted from the best quality denim from Japan and the USA. Check out their pocket flashers, really cool! Great work guys, good luck!
We made with our own Butts and Shoulders brand a new family member, a leather apron. The apron is made from natural vegetable tanned leather and is all made by hand in Holland. The leather will age very nice within time, especially when you will use this apron everyday. Some months ago we made a great collaboration apron with Beerze Beer and the result after wearing the sample for a couple months is amazing. You can check it out here below. It has a deep cognac colour already. Our 2nd Beerze Beer collab product, a beer bottle opener, is also attached on the apron.
We made the aprons for craftsman like tattoo artists, barbers, shoemakers, painters, cooks, etc. People who have an authentic job, professionals or just for the hobby. We added a lot of details on it and to make it very special the first run is made in 20 numbered pieces only. Check the apron below, it’s now available on the Butts and Shoulders website.
Last weekend denim brand Amsterdenim did again their great denim tanning event, this time at Cosmic Cowboys Store in Amsterdam – NL. Ben Fokkema (founder of Amsterdenim) developed a really cool idea to make the first tanned denim. It’s the same process as they used back in the days to make sailing sails more durable. It’s such a great idea to make a link with denim and this old technique. The perfect combination to promote denim and Amsterdam. Always so nice to see how Ben is so active to establish his brand in an original way. Check below some pics of the event and don’t forget to check out his brand. Till soon Ben!